Shabab, the private social app for men in the Middle East
Live in Saudi ArabiaDay 3
3.5%of users already pay44 of 1,240 users
1M users×3.5% paying today=
A$10.3Mevery month
Grow to
Sample numbers · before Apple's cut · A$1.53 per US$
Why we built it
Built with Saudi men over a year in beta.
They asked for
The rollout
Saudi first. Then 16 more markets.
of the $320M a year the region already spends with one social-app publisher
Adult men who use Shabab
Users who pay
163M
adult men, 17 markets (TAM)
30.3M
in the Gulf
17.6M
in Saudi Arabia
All 17 markets at full size
Plan, not a forecast. TAM counts men aged 18 and over: Saudi Arabia from GASTAT 2024, other Gulf states from UN 2023 with GCC-Stat's sex ratio, other Arab markets from UN 2023 with World Bank age data, Turkey from TurkStat 2025. The shares of men who use Shabab are scenarios. Outside the Gulf, half the adoption and half the price. Each market reaches full size in about 18 months; the card on the map shows a market at full size. The $320M is what people across the Middle East and North Africa already spend in a year with one listed social-app publisher. Elite price, gross before app store fees and VAT. Launch months depend on Saudi traction.
Build your outcome · Seed round $1M
Set the users and your investment. Watch your stake grow.
Elite
$34.99 a week
$1.52M
a month · $18.2M a year
King
$99.99 a week
$4.33M
a month · $52M a year
From the founder
Your $25,000 could be worth
$64.2K
6.4× your money
of $1M reserved
Non-binding. No money moves here.
Gross revenue before app store fees and VAT: weekly price × 52 ÷ 12 × paying subscribers. Each tier assumes every paying subscriber is on it. 8.7% is the share of a listed social app's monthly users who paid in 2025 (filing on request). 2.1% is RevenueCat's 2026 median for freemium apps. Newborn Town is a listed social-app publisher; the region spends about $320M a year in its apps.
Hypothetical, not a forecast. Uses the users and the share who pay set in this section, Elite pricing only, a $8M post-money valuation, 40% dilution from later rounds and a 4.7× value-to-revenue multiple, taken from a listed social app (filing on request).